Michael Jordan, the man that so many of us link to greatness on the court and off the court. The man wrote the book on endorsements for athletes and celebrities. He forever changed a generation of consumers to link themselves to a brand that inspired them to jump higher in life.
Michael Jordan is now long past his NBA career, and his Jumpman Brand commands the basketball shoe world with yearly sales that are gauged at 90% to 95% market share in comparison to Adidas, Nike, Reebok, and Underarmour. The question remains, what does he make in a given year from the Jumpman and other endorsements….in a era that we are now watch the likes of Lebron James and Cristian Ronaldo get offered $1 Billion Lifetime contracts from Nike.
Checkout the below Graphic and Article compliments of Bloomberg Businessweeek.